How do I get a celebrity to attend my event?


March 23rd, 2010

The best way to secure headline talent that will work well at your event, that is, strike the right balance, is to do your research. Find out the charities that the celebrity that you want to spotlight is interested in, whether breast cancer awareness or pediatric AIDS or literacy (the possibilities are endless). If your [...]


Using custom vinyl adhesives for your event decor


March 16th, 2010

Vinyl logos, images or shapes are a great way to add color, point of focus or dimension around a space. Vinyl can be used to create a projection surface, backdrop, reflecting surface. Vinyl can be printed so it creates subtle branding which can be placed on flat surfaces.  Vinyl is the least expensive way to [...]


Colors to stay away from when designing your party theme


March 9th, 2010

As an event designer, it is imperative to be mindful of the decor that creates the overall color palette. For instance, unless it is the Fourth of July, do not add blue to a predominantly red and white color palette or you will unknowing create a party theme you did not intend to create. I [...]


How do I attract sponsors to my event?


March 2nd, 2010

Clients often ask me how they can attract sponsors to their event. Advise your clients to barter press exposure in exchange for product donation. Incorporate them into the event by putting their logo on the invitation, website, press release as well as the photo backdrop for celebrities and taste-makers that attend the event. These photos [...]